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Unicorns and Poets

As time progresses, it’s becoming clear that there are two primary characters in the web industry: Unicorns and Poets. Let me explain … Unicorns A Unicorn is a skilled visual designer with a solid understanding of…

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Great UX tip

I was booking a train ticket yesterday on TheTrainline.com and was impressed by a nice little detail. When you’re choosing your train time, there’s this huge grid of potential tickets and it’s pretty overwhelming. To help…

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