November 24, 2014 in Learn
3 Ways to Better Market Your WordPress Site
Once you have a WordPress site ready for launch, there is a lot you can do to help get it off the ground and then continue to grow. I get asked about marketing plug-ins a lot and here are my…
October 16, 2014 in Learn
When is WordPress.com the Right Solution?
Personally and professionally I’m a big fan of WordPress.com, the hosted version of WordPress, from the folks at Automattic. With a selection of free and premium themes, a suite of plugins you don’t get with WordPress.org, and a built-in community…
November 13, 2013 in Learn
A Simple Guide to Mobile Landing Page Optimization
Unless you’ve been living under a rock for the past few years, you’ve seen the smartphone and tablet explosion happening around us. This isn’t set to slow anytime soon and designers are now finding themselves with more and more projects…
July 22, 2013 in Learn
Marketing Your First Product
Marketing and sales are two facets of a successful company that I’ve grown to appreciate the longer I’ve been in the business of Web entrepreneurship. Marketing is something that a lot of first time entrepreneurs neglect, as they tend to…
June 26, 2013 in Learn
How to Determine if your Marketing Campaigns are Profitable
Are your marketing campaigns profitable? In this post I’m going to show you a simple and reliable way to calculate marketing campaign profitability. This will allow you to crank up your spending on profitable campaigns and kill the poor performers….
February 19, 2013 in Learn
7 Things Every Entrepreneur Should Consider When Setting Up Social Media Accounts
Setting up a new business on social networks takes much more than filling in a form. Lots of the most important aspects are easily overlooked when creating a new business profile or page. Maintaining consistency across the web with your…
February 5, 2013 in Learn
Getting Started with Customer Development for Your Startup
Treehouse’s own CEO, Ryan Carson, wrote a post on the Treehouse blog recently about an experience he had of “getting out of the building.” It was one of those classic examples that all the best Customer Development books have, of…
February 4, 2013 in Learn
Effective Marketing Calls to Action
In this Quick Tip, Treehouse marketing teacher Dan Gorgone explains some of the strategy used to deliver effective marketing calls to action. Calls to action should be compelling with an eye catching and easy-to-understand look. However, they should also offer…
January 21, 2013 in Learn
9 SEO Leaders Reveal Their Most Significant SEO Wins
SEO isn’t going anywhere. In fact, it’s such an efficient customer acquisition channel that companies such as Amazon and Airbnb have specifically carved out SEO roles to make sure their organic search efforts are going at full speed. However, SEO…
December 27, 2012 in Learn
Screencasts: An Easy Solution for Video Marketing
Video is one type of content that many marketers may feel hesitant to consider when promoting their business. Nobody wants to watch a commercial, you might think, and in many cases you’re right. Add to that the barriers of video…
December 12, 2012 in Learn
10 Tips for Building and Selling a Premium WordPress Theme
Selling premium WordPress themes has become a niche in and of itself for developers. This article suggests some of the important factors to consider when developing and marketing WordPress premium themes. Research and Choose a Niche for Your Theme Often…
December 6, 2012 in Business Resources
Why Not Having Enough Landing Pages Is A Critical Mistake
If you have a few landing pages, but they aren’t coordinated and they aren’t placed on your website in any particular logical order you need to immediately fix this problem. It’s not just a matter of strategy, it’s also a…