LearnCarsonified rebranding process: part 06


writes on September 1, 2007

By Elliot Jay Stocks

… and now for something completely different

After a run of daily blog entries, I apologise for the opposite end of the spectrum you guys encountered the following (last) week; I was on a short holiday in Barcelona. However, a week offline allowed for some much needed breathing space, and with Ryan and Gill on holiday as well, the natural pause allowed everyone to reflect on the logo ideas so far. People got their thoughts down in writing. New ideas were discussed. Older ideas were revisited. The sketch pad filled up a little more. I exhausted another biro. And home-grown graphics from our respective holiday destinations provided some unexpected inspiration.

On Monday we’ll all be back in the office and there’s much to discuss. I’ll aim to post again on Tuesday when these new ideas have become more refined.

As a sidenote (read: shameless plug), I’m going to be speaking at the London Design Festival later this month, so if you fancy coming along, that’d be great! 🙂 Details are here.

3 Responses to “Carsonified rebranding process: part 06”

  1. clyde frog on September 3, 2007 at 7:56 pm said:

    pls, pls, whatever you do, pls lose that hat.

  2. Sometimes the best thing you can do during a project, is just leave it be for a while. Come back at it from a new angle. I am excited to see what this time away will bring in the coming week.

  3. I did wonder why it had gone so quiet. Can’t believe you guys allow yourselves holidays!!

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