Phew! It’s been a whirlwind ride this week and we’ve had a blast during our first official Carsonified Idea Week. I’m so proud of our team
Today (Day 4) has been absolutely manic. We’ve been sewing, photographing, HTMLing and rocking out to Billy Idol (and other Air Guitar Classics) all day. In addition to that I’ve been trying to organize the completion of the purchase of our new office (which isn’t going to happen by tomorrow when the movers are booked – argh). But nevermind – we did it!
It’s unbelievable to think that just three days ago we had no idea what we were going to do this week. Now we’re sat in the office crazily finishing up a website (props to Elliot), resizing our photographs, writing copy… and we have 6 sets of MacBook Pro and iPhone covers all in their custom-made boxes, ready to be dispatched.
You can see the fruits of our labour over at www.hugmymac.com (we couldn’t believe that one was available!). You can even apply to get your hands on one of the items – you just need to fill in the form to be in with a chance.
We didn’t do this for any other reason than to see how we could all work creatively together to come up with an idea we all loved and see what we could achieve just with our own set of skills, some teamwork, a limited budget and a lot of coffee, in one working week.
It’s been refreshing to be away from our laptops – but it’s been interesting to see how, just as we approach any project, we all pull together when it comes to the crunch. And we have a blast doing it!



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