is live!

Phew! It’s been a whirlwind ride this week and we’ve had a blast during our first official Carsonified Idea Week. I’m so proud of our team 🙂

Today (Day 4) has been absolutely manic. We’ve been sewing, photographing, HTMLing and rocking out to Billy Idol (and other Air Guitar Classics) all day. In addition to that I’ve been trying to organize the completion of the purchase of our new office (which isn’t going to happen by tomorrow when the movers are booked – argh). But nevermind – we did it!

It’s unbelievable to think that just three days ago we had no idea what we were going to do this week. Now we’re sat in the office crazily finishing up a website (props to Elliot), resizing our photographs, writing copy… and we have 6 sets of MacBook Pro and iPhone covers all in their custom-made boxes, ready to be dispatched.

You can see the fruits of our labour over at (we couldn’t believe that one was available!). You can even apply to get your hands on one of the items – you just need to fill in the form to be in with a chance.

We didn’t do this for any other reason than to see how we could all work creatively together to come up with an idea we all loved and see what we could achieve just with our own set of skills, some teamwork, a limited budget and a lot of coffee, in one working week.

It’s been refreshing to be away from our laptops – but it’s been interesting to see how, just as we approach any project, we all pull together when it comes to the crunch. And we have a blast doing it!

0 Responses to “ is live!”

  1. Jos Buivenga on December 19, 2007 at 11:42 am said:

    I got this url from a friend who noticed the use of my Fertigo font 🙂
    It’s a very nice idea and I think that the site is looking great.

  2. Original as ever – love the designs and the whole idea! Looks like you guys are having fun 😉 all I need as an iPhone 🙂

    have a great Xmas Ryan & Co
    Find freelance jobs with

  3. simple yet awesome idea. i actually owned a web application developer firm in Indonesia and Carsonified is totally been an inspiration for Elephantine Inc,.

  4. Sam Hardacre on December 11, 2007 at 9:51 pm said:

    Such a great idea! How much would it cost to swindle it so I get the ‘framed’ hug? : D

  5. You guys are awesome! I feel so sorry I don’t have a Mac right now 🙁 It could make sure a great pair with ToyStory…

  6. Christiaan Hemerik on December 9, 2007 at 10:39 pm said:

    As mentioned before: a great piece of teambuilding wich can be very inspiring. I enjoyed reading all about it a lot!

    Guess I’ve got to get myself a MBK first before I can apply for a hug though (and iPhone’s not yet for sale here in Holland) 😉

  7. Umair Rahat on December 9, 2007 at 3:13 am said:

    Simply awe-inspiring. Two thumbs up!!!

  8. Really appreciate all the love – thanks guys!

  9. Serge Lescouarnec on December 7, 2007 at 5:17 pm said:

    Congrats to everyone for coming up with something unexpected.

    I just mentioned Hugs on ‘Serge the Concierge’.

    You project reminded me of something I wrote about Different Palettes yesterday.

    Have a great week-end

    Cold in New Jersey.


  10. Tim Benjamin on December 7, 2007 at 2:24 pm said:

    Hi guys,

    This is one of the best examples of team building that I’ve seen – as inspiring as a great Carsonified conference.


  11. I gotta say, this is not typical Carson Quality. It doesn’t follow a few of your basic rules–especially like getting to the point. It took me about 30 seconds to figure out what the hell this site was about–too much clutter, and wayyyyyyyy too much hype.

  12. Well done gang, a nice and refreshing thing to read about!

  13. Emily Chang on December 7, 2007 at 8:03 am said:

    Hey Ryan – great stuff. Posted about it at PicoCool. Cheers!

  14. interesting site 🙂

  15. Jure Cuhalev on December 7, 2007 at 12:10 am said:

    Wow, impressive stuff and very nicely executed. Maybe you could share a few more photos of the hugs with us, or is this left as an exercise to the hugee? 🙂

  16. Hasnain Syed on December 7, 2007 at 12:08 am said:

    Great job guys! Very inspirational to see how quickly you can take an idea and make it into reality. Stay sharp!

    Hope my MBP gets a well deserved hug & rest this winter break. 🙂

  17. Wow – thanks for the amazing kind words. We really appreciate it 🙂

  18. Oh and Elliot – breakingUpIsNeverEasy

    Is that from a song?

  19. Elliot, Mel’s I want a hug button doesn’t appear to be position correctly in Firefox.

  20. Kilian Valkhof on December 6, 2007 at 8:55 pm said:

    Quite amazing what you all did in a week. I really like the idea of the journal. 🙂 I’ll join Mark though, if only I had a MBP or iPhone!

  21. Just goes to show what a team, where all members are valued, can do when given free reign 🙂 Congrats, guys. Now if only I had a MBP and/or an iPhone 😉

  22. You guys are an inspiration. I love the fresh approach you’re taking to business, where it’s not all about the money, but about enjoying the journey as well.

    Kudos, and keep it up!

  23. Sean Delaney on December 6, 2007 at 7:31 pm said:

    Well done guys – It looks fantastic! Can my MBP have a hug for xmas?

  24. thanks Andrew! 🙂

  25. Andrew Yates on December 6, 2007 at 6:56 pm said:

    Don’t you think you all deserve hugs too?

    Submitted my MacBook’s ‘Request?’ for a hug. Just have to say, I think its a very original idea. Look forward to seeing some more original sites by you and your team soon (Well when you have recovered).

    Good luck with it.


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