How to Choose a Business Model

In this 30 minute video from the FOWA Tour, you’ll learn the key points you need to consider when deciding on the business model for your product or service.

Topics include …

  1. Finding your niche
  2. Should you charge or go ‘Freemium’?
  3. Understanding the psychology of free
  4. Agile business development

[Editor’s Note: We’ll be covering topics like How to Build a Web App from A-Z and Kick-ass Online Marketing Techniques at FOWA London.]

The Video

Presentation slides

You can also view Roan’s slides below …

Photo Credit: flickr.com/photos/kimberlyg

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Comments

40 comments on “How to Choose a Business Model

  1. A very interesting and informative post.

    Thank you for providing an insight into the kind of content that is available at web conferences.

    Steve

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  3. Hi

    Thanks for this – it’s great. Really enjoyed the talk, and found the points compelling.

    In the video you mention a link to a talk DHH gave (you mention the hamburger analogy he uses). Any chance you could post the link to this talk?

    Thanks

    Marty

  4. I was reluctant to watch a 30 minute video. Not being able to sleep and having an empty feed reader, I went ahead and watched it.

    Thanks for putting it up. Very valuable indeed.

    Allows me to ground all of those late night ideas that go through my mind.

  5. I was reluctant to watch a 30 minute video. Not being able to sleep and having an empty feed reader, I went ahead and watched it.

    Thanks for putting it up. Very valuable indeed.

    Allows me to ground all of those late night ideas that go through my mind.

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  7. This was so helpful. Thanks for putting this out there. Not only did I take away most, if not all, of your message. I also just signed up for an account at FreeAgent. I just repositioned my “business” as a venture development company. I’ve been looking for a way to iron out the ideas I’ve had for my business model and this put it all in perspective. Keep up the great work. I’ll be looking for more stuff from you for sure.

  8. This was so helpful. Thanks for putting this out there. Not only did I take away most, if not all, of your message. I also just signed up for an account at FreeAgent. I just repositioned my “business” as a venture development company. I’ve been looking for a way to iron out the ideas I’ve had for my business model and this put it all in perspective. Keep up the great work. I’ll be looking for more stuff from you for sure.

  9. “You can watch the video, download the MP3, subscribe to the audio or view the slides.”

    How about reading the video? :-P

    I’m Hard of Hearing, so the video is pretty useless for me without subtitles/captions – any chance of providing a transcript of this?

    Cheers

  10. “You can watch the video, download the MP3, subscribe to the audio or view the slides.”

    How about reading the video? :-P

    I’m Hard of Hearing, so the video is pretty useless for me without subtitles/captions – any chance of providing a transcript of this?

    Cheers

  11. The key is to choose a business model that fits your Life Plan. This will ensure that you spend the right number of hours each week, take the right level of risk (some models involve more risk than others), are practical in terms of your financial wherewithal, and gain the kind of satisfaction and success that only you can define. First off, you have to make a key choice: How much time do you want to devote to your business? When you go for a full-time business model, you leave behind whatever you were doing previously to commit yourself completely to your startup. When you make this leap, expect to spend more hours working than you ever did working for someone else. In contrast, you can start up part-time. With this model, you adapt your business to time-consuming obligations you already have, such as your day job, parenting responsibilities or any other activities that would keep you from making your startup your total focus.

  12. The key is to choose a business model that fits your Life Plan. This will ensure that you spend the right number of hours each week, take the right level of risk (some models involve more risk than others), are practical in terms of your financial wherewithal, and gain the kind of satisfaction and success that only you can define. First off, you have to make a key choice: How much time do you want to devote to your business? When you go for a full-time business model, you leave behind whatever you were doing previously to commit yourself completely to your startup. When you make this leap, expect to spend more hours working than you ever did working for someone else. In contrast, you can start up part-time. With this model, you adapt your business to time-consuming obligations you already have, such as your day job, parenting responsibilities or any other activities that would keep you from making your startup your total focus.

  13. @Jane: That’s an excellent point. In my talk I’d wanted to talk about the different levels of commitment to a business and how this effects your overall life, but there simply wasn’t time.

    Many people thinking starting up their own business means they will have more free time, because they are their own boss, but the reality is very different due to amount of sacrifice you need to make to get a business off the ground.

    We ran FreeAgent as a part-time project while we held down day jobs/freelance work for almost 2 years, before we were able to commit full-time to it. This was incredibly difficult juggling 2 jobs, family life etc.

    But the hard work was worth it for us.

  14. @Jane: That’s an excellent point. In my talk I’d wanted to talk about the different levels of commitment to a business and how this effects your overall life, but there simply wasn’t time.

    Many people thinking starting up their own business means they will have more free time, because they are their own boss, but the reality is very different due to amount of sacrifice you need to make to get a business off the ground.

    We ran FreeAgent as a part-time project while we held down day jobs/freelance work for almost 2 years, before we were able to commit full-time to it. This was incredibly difficult juggling 2 jobs, family life etc.

    But the hard work was worth it for us.

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  16. Thanks for the thought provoking concept….Free vs. Paid. You gave me some good food for thought regarding my own business model. Being from across the pond…couldn’t understand all your talk and couldn’t hear well…but picked up enough to make it worthwhile.

  17. Thanks for the thought provoking concept….Free vs. Paid. You gave me some good food for thought regarding my own business model. Being from across the pond…couldn’t understand all your talk and couldn’t hear well…but picked up enough to make it worthwhile.