The Kano Model

Every product maker that I know wants to create products that delight their customers, yet not every product does this. Why? Products are often less than delightful for a number of reasons, but a common one is that the product …Continue reading

Great Application Design Comes Before the Pixels

A couple weeks back I wrote an article titled 5 Reasons Sketching Wireframes in Groups is So Important. I explained the importance of wireframing on paper and why working in groups is so crucial to your app’s success. In this article …Continue reading