Carsonified rebranding process: part 01

Elliot●Design No Comments

By Elliot Jay Stocks

Well, you’ve all read about our decision to rebrand Carson Systems as Carsonified; now the process begins! Harking back to our ‘barenakedapp’ days, we’ll be documenting as much of the creative process as possible and showing you the project as it develops along the way. I’ve recorded the first of several screencasts (well, videos) relating to the project, so hit the play button and leave us your comments!

(Apologies for the low sound levels, by the way…)

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Comments

  • http://julianschrader.de Julian Schrader

    Nice — I suppose this is going to be very interesting!

    But it’s a “normal” video, right? I thought a “screencast” is a) a podcast and b) something you create with e.g. iShowU — a capture of your screen, maybe with some voice-over explanations.

  • http://www.kentriv.com Matt Munsey

    Oh, I can already tell that I am going to really enjoy ‘tuning in’ to these screencasts (or whatever they may be). It is going to be a lot of fun watching all of this unfold.

    Good Luck, Elliot!

  • http://www.carsonsystems.com Elliot Jay Stocks

    Cheers guys! It should be fun! :)

    @ Julian: Hmmm… perhaps I’m using the term a little generously, but over the next few days, the video should feature recordings of the screen as well as regular video. And sometimes I’ll just be posting regular images and text. Anything goes! :)

  • http://tagspage.com Toni

    Can’t wait to see the new identity!

  • http://julianschrader.de Julian Schrader

    @Elliot: Allright, in this case it’s ok :D

  • Hasnain

    looking fwd to this process.

    loved the barenakedapp concept! hope this will give us all a better idea into the process (both good & bad).

  • http://scribesonic.com kevin

    gonna enjoy following this.

    one quick remark though regarding the “hopefully be really cool” comment…be confident baby!

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